Questions About the Facebook Subscribe Feature? Here Are Some Answers

Many people have expressed concern and confusion this week about the Facebook Subscribe feature. Most of this is because they simply do not understand what it is all about AND how to control it. Below are some of the more popular questions about the feature and links directly to the Facebook answer to that question. Enjoy … and let me know if you have any additional questions.

What’s the difference between subscribing to someone and adding a friend?
You should only add someone as a friend when you know them personally. If you don’t know someone personally but want to hear what they have to say, subscribing is a good option. When you subscribe to someone, you’ll only be able to see their public updates.

Why am I subscribed to Most Updates for all of my friends?
By default, you are already subscribed to MOST updates for all of your friends. You can adjust the types of updated you get from each person via the Subscribed button on their profile. To adjust this for a specific friend in your News Feed, hover your mouse over the Subscribed button on the friend’s profile. Decide how many updates you’d like to see in your News Feed from that friend as well as the type of updates you’d like to see.

How can I start getting subscribers?

  1. Go to your profile and click Subscriptions on the left side of the page, under your profile picture. (When the new “Timeline” profiles roll out, the Subscriptions button will be under your “cover” picture.)
  2. Click “Allow Subscribers” at the top of this tab.
  3. After you click “Allow Subscribers,” your settings appear. From here, you can edit who can comment on your public posts and when you’re notified about new subscribers.

You can also go to https://www.facebook.com/about/subscriptions to start allowing people to subscribe to your public updates.

How do I manage my settings for subscribers?
After you click Allow Subscribers, your settings will appear (see the Edit Settings button on your Subscribers tab). From there, you can edit your comment and notifications settings. To update these settings later:

  1. From your profile, click the Subscribers link on the left menu
  2. Click the Edit Settings button in the top right
  • Subscribers: Click “On” to allow people outside of your friends to subscribe to your public updates.
  • Comments: Click “On” to allow people outside of your friends of friends to comment on your public updates.
  • Notifications: Choose when you’d like to be notified when someone new subscribes to your public updates. Choose “No One” if you never want to be notified of new subscribers. If you’d like notifications about new subscribers, decide between notifications about Anyone or only Friends of Friends.

Please note that when you hide or decline a friend request, that person can still subscribe to your public updates if you have allowed subscribers. If you want to allow subscribers, but do not want a particular person to subscribe to you, see the “How do I block someone from subscribing to me?” question farther down the page.

Why doesn’t everyone have a Subscribe button on their profile?
If you don’t see the Subscribe button on someone’s profile, it means that they haven’t allowed people to subscribe to their public updates. You’ll see the Subscribed button at the top of your friends’ profiles by default (even if you haven’t allowed people to subscribe to you). This means is you already get your friend’s updates in your News Feed.

Where can I see whose public updates I’m subscribed to?
From your profile, click the Subscriptions link on the left of the page, under your profile picture. You’ll see the people you’re subscribed to there. (When the new “Timeline” profiles roll out, the Subscriptions button will be under your “cover” picture.)

How do I unsubscribe from someone?
There are a couple ways to unsubscribe from someone:

  • Go to that person’s profile. From there, hover your mouse over the Subscribed button on their profile and click Unsubscribe.
  • You can also unsubscribe by clicking the report link next to a post you see in your News Feed and choosing Unsubscribe.

After you unsubscribe, the Subscribe button on the top of their profile will reappear as an option. You can also adjust the types of posts from someone you see. Hover your mouse over the Subscribe button on their profile to customize what types of posts you see from them.

How do I see who is subscribed to me?
If you’ve allowed subscribers, you can see the people who have subscribed to you by clicking the Subscribers on the left side of your profile (under your Cover picture when the new Timeline profiles are implemented).
Friend Subscribers: Friends are subscribed to you by default, this means they may see your posts in News Feed.
Public Subscribers: These are people you’re not friends with who subscribe to your public updates. When you allow anyone to subscribe to your public updates, you’ll get to choose notification settings. If you do not edit your settings, you will only receive notifications when friends of friends become your subscribers.  If you don’t want a specific person to subscribe to you, or want to disconnect from a specific subscriber, you can block them at any time. 

How do I post public updates to my subscribers?
When you’re about to post something to your profile, set your in-line privacy control for the post as public. This will share your update with your subscribers and allow anyone to view the post.

Who can comment on my public updates?
If you decide to allow subscribers, by default friends of your friends (including people you’re subscribed to) can comment on your updates. You also have the option of allowing anyone to comment on your updates. To change who can comment on your public posts,

  1. Click Subscribers from the left side of your profile
  2. Click the top right Edit Settings button
  3. Choose On as your Comments setting

Should I create a Page or allow subscribers to get my public updates?
If your goal is to represent your business, brand, or product on Facebook, create a Page. Pages let you engage with people on Facebook, and offer tools (like multiple admin features and insights) that help you manage and track engagement. If your goal is to share updates from your personal profile with a broader audience, allowing subscribers is a good option. When you allow subscribers, anyone can subscribe and get your public updates in News Feed, even if you’re not friends on Facebook. You can have an unlimited amount of subscribers, and subscribe to as many as 5000 people. (You can have 5000 friends on your profile. At this point I am still researching whether it it 5000 TOTAL – INCLUDING your friends or if it’s 5000 friends and 5000 additional subscribes. My gut is that it’s 5000 total since you are subscribed to your friends by default.)

Can I allow only some people to subscribe to my public updates?
No. When you allow people to subscribe to your public posts, anyone you haven’t blocked can subscribe to you and see your public updates in their News Feed. You will receive notifications when friends of friends subscribe to you unless you edit your notification settings for subscriptions.

How do I block someone from subscribing to me?
If you don’t want a specific person to subscribe to you, you’ll need to block them from your account.

How do I turn off Subscribe?
Not everyone has allowed subscribers. If you have turned this on already, you can decide to change your mind and no longer allow subscribers.

  1. From your profile, click the Subscribers link on the left side menu
  2. Click the Edit Settings button on the right
  3. Next to the Subscribers setting, choose to turn subscribers Off

Can I move people who like my Page to be my subscribers instead?
We plan to make this functionality available in the near future. Please be aware that when this becomes available: 

  • Your Page will be deleted when you migrate
  • All the content on your Page—like apps, updates, photos — will be deleted

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